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Showing posts from March, 2026

Money, money, money

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 How would I talk about Female Football and Business? Let's see another report from UEFA: Source: UEFA Financial report 2024/2025 https://editorial.uefa.com/resources/02a1-1fcc539a26d9-78ac6793e755-1000/20260113_enclosure_04_financial_report_2024-25_en.pdf page 31-37. So I would check club by club, how many women contributed to this money? Then how much do they really get? If you continue the report, there is a female report as well. Let's take one simple example: FC Barcelona Women's and Men's money.... Women's money in total from UEFA: 1 210 000 euro Men's money in total from UEFA: 116 562 000 euro 96% more 115.352.000 euro more to the Men!!!

What is a progress?

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 This third month is a bit difficult; I am now progressing with the 4th module. OF course, if something is difficult, it is not just about the study material, but also about my other life activities, how I share my time, what my focuses are. I have a lot of other projects as well. Still, what I find the most difficult is that in this module, the main focus is on the problems, and some success. It is not balanced enough; the study material has too many problems, which are heavily represented.  How would I test the Female Football? How would I check if female players are involved enough in football as a business? Let's check one of the UEFA reports: Respect Report, Season 2024/2025 Source:  https://editorial.uefa.com/resources/02a0-1f71f14d2386-00ad283415f0-1000/uefa_respect_report_2024-25.pdf#:~:text=Central%20to%20the%20initiative%20was%20the%20creation,inform%20an%20environmental%2C%20social%20and%20governance%20factsheet Let's jump to page 32: HATTRICK ENVIRONMENTAL PRO...

Done! Module 3. Cause Related Marketing – Women’s Football and Corporate Social Responsibility (CSR)

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  Done! BARÇA INNOVATION HUB Certificate in Women’s Football Business Development of women’s football Module 3. Cause Related Marketing – Women’s Football and Corporate Social Responsibility (CSR) Done!

CSR and CRM

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 Module 3 was a light topic compared to CBS HD(R). I studied CSR and CRM from one of the directors at Deloitte in Copenhagen.  He was the youngest statsautoriseret revisor to get this title; he was from Albertslund. He said, I made better reports than him. Then I studied Hunting through of CBS from another director at Deloitte in Copenhagen. So Module 3 was an easy topic for me. Source: https://www.sn.dk/art6432481/koebenhavn-kommune/erhverv/deloittes-overskud-falder-trods-rekordhoej-milliardomsaetning/

Done! Module 2. The Opportunities Within Women’s Football – Funding and Focused Investment

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  Done! BARÇA INNOVATION HUB Certificate in Women’s Football Business Development of women’s football Module 2. The Opportunities Within Women’s Football – Funding and Focused Investment Done!

Yoga or rugby? Who has super power?

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Did you know that recently around 2,7 million women play rugby? How about Yoga? Why is yoga more powerful and successful than rugby or football when it comes to women? How many Chinese people practice Yoga nowadays? 10 million! "China will be the world’s new yoga superpower."  Read my other blog about this topic: https://whowerewitches.blogspot.com/2025/08/indian-and-chinese-magic-next-level.html https://howtostudycollegechinese.blogspot.com/2025/05/yoga-china-will-be-worlds-new-yoga.html + Source: https://yogainternational.com/ Question: Do you know that in some Danish football clubs, yoga is forbidden??? Source: https://blogs.usafootball.com/blog/626/practicing-yoga-gives-football-players-an-advantage-in-power-balance-flexibility-and-focus Practicing yoga gives football players an advantage in power, balance, flexibility and focus By Courtney Conover  | Posted 8/3/2015 Let’s start by debunking a few myths and clarifying what yoga isn’t. It’s a religion.  Yoga has n...

Strategic opportunities, gender and payment

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 In Module 2, we can read about that event, when the club saw the potential in the women's team, but they still did not pay as much as for men. How many decades are the difference in women and men football? A lot, in Denmark, for example, the first football match was played at the end of the 1800s. Women's football started 60-70 years later, in the meantime, there were several wars and more... A lot of former football players, men in Denmark, also serve in the army, and then they retun to football some ways. Like, when I did the UEFA C1 exam, the head coach was from Fyen, and he played football, then he served in the army, and then he taught football again. He also had another civil career in the merchant area.  It is not so common to see similar things in women's football.  Like in Module 1, we could learn about the army and sport education in the 19th century, this type of way of sport still has valid value. So when we think about women's football, and women are not m...

Done! Module 1. The Challenges Faced by Women’s Football – Historical, Cultural and Institutional Barriers

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 Done! BARÇA INNOVATION HUB Certificate in Women’s Football Business Development of women’s football Module 1. The Challenges Faced by Women’s Football – Historical, Cultural and Institutional Barriers Done!

How much money can you get for a gold medal?

 Me:  Can you show me the money for men and women after the gold medal in the USA, in France, and in Germany? Google AI: I de lande, du nævner, udbetales bonusser for OL-guld i dag ligeligt til både mænd og kvinder. Mens der historisk har været store forskelle, især i holdsport som fodbold, har nye love og politiske reformer i USA, Frankrig og Tyskland sikret ensartet betaling for medaljer ved de seneste lege.  Her er de specifikke beløb for en guldmedalje (baseret på tallene fra OL i Paris 2024): 🇺🇸 USA Beløb: $37.500 (ca. 258.000 DKK) pr. guldmedalje. Lighed: Siden vedtagelsen af Equal Pay for Team USA Act (der trådte i kraft i januar 2024), er alle amerikanske atleter garanteret fuldstændig ligestilling i løn, medicinsk pleje og rejseudgifter uanset køn.  U.S. Senate Commerce Committee (.gov) U.S. Senate Commerce Committee (.gov)  +3 🇫🇷 Frankrig Beløb: €80.000 (ca. 596.000 DKK) pr. guldmedalje. Lighed: Frankrig udbetaler statslige bonusser gennem deres sp...

Are you locked out from a sport?

I do not know the feeling, when I would be closed out from a sport to practice just because I was a girl or I am a woman. I used to practice Judo as well in primary school. Maximum the boys were kept out of their changing room, and we had to share the same place to get ready. Sometimes, also in the regular school P.E. class, we had to share the changing room...  I really do not know, I never heard of a sport where they would say, you are not allowed to come, just because you are a girl... 

Is army or sport for women?

 After reading a book from one of the most famous historians, Martin, who is from the Netherlands and Israel, I would think that not....  Although in Israel, girls also serve in the army... What kind of sports did I practice or try out in my life? It's random, but I just remember: - skating - skiing - swimming - running - athletics - handball - football - bicycling - orienter running - curling - tennis - volleyball - basketball - rugby - hunting - shooting - and more I never in my life had an idea that it was not for me, just because I was a girl, or because I am a woman. Why? First I grew up with my grandparents, second, I had friends of both genders, third, I do not give a f****

DONE! Diagnostic test, third month is started

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  Done! BARÇA INNOVATION HUB Certificate in Women’s Football Business Development of women’s football Diagnostic test Done! The third month has started.

Results of the first two months

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Done! 2nd Month of the Certificate in Women’s Football Business

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  Done! BARÇA INNOVATION HUB Certificate in Women’s Football Business Growing international competitions – Adding value through international women’s football events Module 1. Women’s football broadcasting potential -Televising women’s football Module 2. Sponsoring women's football. Brand associations and reach Module 3. Creating women footballer icons. Building tomorrow's football stars Module 4. Growing international competitions – Adding value through international women’s football events Done!

Done! Module 4. Growing international competitions – Adding value through international women’s football events

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  Done! BARÇA INNOVATION HUB Certificate in Women’s Football Business Growing international competitions – Adding value through international women’s football events Module 4. Growing international competitions – Adding value through international women’s football events Done!

Finally, it is very important to improve and develop

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  In the 4th module, I can read a very important sentence: About Global Women's Football Academies. "FIFA is suggesting that football should be promoted in schools, and coaches need to be developed and mentored at the same time." WHY? Everybody has strengths and weaknesses, and more. People can be analysed using the SWOT also. Why SWOT and not some other Psychological models? Still nowadays a lot of people are afraied from Psychology. As they can be vulnerable, but not every model is about to make you a puppy.... What is SWOT, and how can SWOT help you to see yourself from a different viewpoint, so that it would be easier to collaborate in the development process?  What does Google AI say about SWOT? En SWOT-analyse er et strategisk værktøj, der kortlægger en virksomheds interne Strengths (styrker) og Weaknesses (svagheder) samt eksterne Opportunities (muligheder) og Threats (trusler). Den bruges til at give et øjebliksbillede af den strategiske position og danne grundlag...